Site Selection Services Can Help Stop A Huge Business Mistake
Businesses can benefit greatly from using a site selection consultant, or on a smaller scale, a site selection directory, when in the process of determining where their location will be. Here are some tips on why you should use a site selection service, and qualities to look for when deciding what service to use.
What does a Site Selection Consultant do?
A site selection consultant, usually located in a larger city, will aid you in finding the perfect location for your business. They know what areas of town are up and coming, as well as what demographics live, work and shop in certain areas. If you are building a larger plant or firm that has the potential to employ a fair amount of workers, larger firms of site selection consultants will provide economic insight into cities or even states that have a strong workforce and the best economic incentives for businesses.
Larger companies that are not from the area they are planning on running their businesses have more of a need for a site selection consultant. However if you are a local resident that is planning on starting a small business, a site selection consultant is probably an expense you don’t currently have.
A better choice would be to utilize your Chamber of Commerce’s site selection directory, such as this one provided that acts as site selection consultants for many small businesses in Asheville.
Things can go Wrong Without Site Selection Services
What if there’s a building for lease right across from your home? Seems like it would be a perfect location- it’s close to where you live, and if you go there to shop, other people will come to your shop too right? You may want to take a step back and consider these factors:
- Will the space be big enough or too big? You need to make sure you have enough room for your work, but not so much that it seems empty.
- How expensive is the rent? A residential area may be reasonably priced, but the commercial spaces are valued at a completely different level.
- Is it by a fast moving road or freeway? Unless it’s a necessity service like a gas station, fast food restaurant or drug store, people aren’t likely to stop there.
- Do people actually go there? Are they your kind of clientele? We all know of that building that’s in a bad location, so whatever business is in it usually fails. You can say the same thing with the type of people that frequent the area: sometimes they just won’t fit.
- Are you obsessed with one specific area? Widen your search- just because it’s a trendy area of town doesn’t mean it’s the only trendy spot.
- Have you been conscious of the building’s architecture and any potential code violations? A site selection consultant will aid you in finding technical problems if you’re building a larger plant, while for smaller companies, a site selection expert can point out potential problem features of a building.